Taran Adarsh shared this photo. (courtesy: @taran_adarsh)
Zwigato, directed by Nandita Das, saw its box office receipts increase after a rather lackluster start. According to Taran Adarsh, a Bollywood business analyst, the film jumped over 44% at the box office. However, he added that total revenue remained low. In his tweet, he said: “#Zwigato observes an upward trend on day 2 [+44.19%], but the 2 day total is still very low due to his business on day 1… Business needs a miraculous turnaround/jump on day 3 for a respectable weekend total… Fri 43 lacs, Sat 62 lacs. Total: ₹1.05 cr. #India business. He attached the data to a still image from the movie starring lead actor Kapil Sharma.
#Zwigato observes an upward trend on day 2 [+44.19%], but the 2 day total is still very low due to his business on day 1… Business needs a miraculous turnaround/jump on day 3 for a respectable weekend total… Fri 43 lacs, Sat 62 lacs. Total: ₹1.05 cr. #India business. pic.twitter.com/DY5eReLa6J
— taran adarsh (@taran_adarsh) March 19, 2023
The day it opened, according to Taran Adarsh, Zwigato only earned ₹42 lahks. He said on Twitter: “Released on limited screens [409] and shows, Zwigato has a boring score on day 1…Word of mouth is positive, but it must turn into not over the weekend…Fri ₹42 lakh India biz.”
At Kapil Sharma Zwigato clashed with Rani Mukerji’s Mrs. Chatterjee against Norway at the box office on the day of its release (March 17).
Released on limited screens [409] and shows, #Zwigato puts a boring score on day 1…Word of mouth is positive, but it must convert to not over the weekend…Fri ₹42 lacs. #India business. pic.twitter.com/WAgPXpGK09
— taran adarsh (@taran_adarsh) March 18, 2023
Despite modest earnings, Kapil Sharma’s film impressed critics. Saibal Chatterjee of NDTV said, “The male protagonist is Manas Mahto (Kapil Sharma played a role one would find hard to believe was right for him), a food delivery man who wanders into the profession after having lost the position of factory supervisor. His overwhelming routine relies on numbers, schedules and rankings which, as Manas laments, have reduced him to a machine.”
Speaking about his character, Kapil Sharma said he resonates deeply with Manas Mahto. He said: “I used to work at Coca-Cola. We all do odd jobs here and there when we first come to Mumbai. The product was transported in trucks. There were no apps back then. But, when Mrs. Nandita came to see me and told me all the difficulties encountered by the delivery men, I could very much identify with this story.
The film, which also stars Shahana Goswami, premiered at the Toronto International Film Festival, Busan International Film Festival and Kerala International Film Festival ahead of its theatrical release.
